7 Tips for eCommerce SEO

I found a great article detailing some interesting ideas for eCom SEO and thought it would be good for more store owners to see. So here is the link: http://business.ezinemark.com/ecommerce-seo-tips-17087c97426.html

And here is a reprint of the article:

For several years, Amazon ruled the world of upselling. Amazon discovered the technique of displaying recommendations during browse and purchase processes. Recommendation engines can be extremely powerful, as Amazon succeeded through this. If you want to beat Amazon or at least be like Amazon, pursue the 7 tips below right away!To increase your website popularity, continuously build links. Always remember that link building is not just about quantity but quality in fact. Avoid doing link farms. Google being the most popular search engine make use of an algorithm that calculates the search results through the most number of backlinks, so it's a must to focus yourself on creating quality backlinks to popular and respectable websites.

Add Fresh and Unique Content: Many ecommerce sites focus mainly on selling products rather than providing value to the customer.

Let us assume that your ecommerce site contains 100 products. It may be difficult to have 100 pages offering unique and informative content. In such a case, it is a good idea to initially choose 10 best products out of 100 and write informative content to these products. Within these pages, navigate properly to other product pages.The winning secret to successful ecommerce SEO is getting the right keywords. The optimal keywords are the keywords that are not very competitive but have adequate traffic. Changing market and lifestyle trends may alter the way people searching for internet information through search engines. Therefore, by maintaining surveillance on the performance of different keywords in your niche, you will soon get some new keywords that are rising in popularity but that are not yet discovered by your competition.

You can quickly capitalize on these keywords and get to a top search engine placement before your competition catches up. There are various free ecommerce SEO applications that can help you keep watch over the performance of various keywords in your business niche.

Electronic commerce or ecommerce is the term used for any kind of business or commercial transaction conducted over the Internet. It can be any site for conducting numerous businesses and which is accessible to anybody across the world. Ecommerce is becoming increasingly popular, as it saves time and energy of most people looking to buy or sell anything. It saves you from expenses of having a storefront and employees, and the time and energy of customers to find a product.There is a certain set group of keywords that are mostly searched on every occasion. Utilize Google Insight since it provides the search volume of keywords. You can evaluate keywords in one occurrence. Center the SEO activities beforehand with the most searched keywords. Your site will rank high for those searches when the holiday comes in.

SEO Tools for eCommerce Stores

Here are some FREE online SEO tools to help you make the most of your keywords:

Google Webmaster Tools
You must open an account, but it’s free, and opens up a whole world of free goodies to help you in your online dropshipping business. These particular tools will furnish you an in-depth report about the visibility of your website as pertaining to Google, including such info as broken links, site accessing queries plus other features that will work wonders to help you with the visibility of your website in search engines. Google Webmaster Tools will even check malware and speed of access to your website!

Google Analytics
Another freebie from good ol’ Google, this one is a tool for monitoring as well as analyzing your website. You will need to imbed a script into your web page, and then Google Analytics will provide you with valuable insights into your website content and user activity.

Website Grader
This one measures your website marketing performance. It will then provide you with a score based on such things as your website traffic, SEO, your website popularity across social networks, plus other technical parameters. You get tips to improve web promotion, too!

Check out the full article here: http://blog.dropshipaccess.com/bid/49162/Use-Free-Online-SEO-Tools-to-Optimize-Your-Dropship-Business

Link Liberation is Open!

259.2% backlink increase.

That's what the typical result for last year's Link Liberation students was. Wanna get in on that?

https://seo.infusionsoft.com/go/LLV4/asquared/

We all know that traffic is the lifeblood of every business and that search traffic is the best traffic there is. The only trick is getting enough links to get the traffic. What would 2.6 times as many links do for you?

Link Liberation is open right now. This is your chance to learn the best backlink building and traffic generation strategies there are from the SEO masters Dan Thies and Leslie Rohde.

Link Liberation is not just another automated program (we know those don't work). It's a coaching program backed by software to help you make the link building process more efficient.

I'm excited about this program, in fact I've already joined myself. I can't give a more solid recommendation than that.

https://seo.infusionsoft.com/go/LLV4/asquared/

These are long term, sustainable strategies that will get you the rankings you want and the traffic that comes with them.

Don't miss your chance to get in on this program.

Link Liberation Full Preview

Tomorrow is the big day! But you can get a sneak peek of the Link Liberation offer video TODAY.

Totally in the open, totally without scarcity or pressure or arm-twisting. You can watch early, decide early if you're ready to join Dan and Leslie, and explode your linking strategy...

https://seo.infusionsoft.com/go/LLV4/asquared/

And if you want to skip to the front of the line, you can get on their "Early Bird" list right on that page and on Tuesday, you'll get a couple hours' notice so you can be sure to secure your spot.

Doing this will also put you first in line for one-on-one case study training with Dan and Leslie. That alone is a great reason to be an early bird.

I've heard the complaints about the sky-high guru premium price tags... This is way different. You won't believe the pricing plans they have worked out for you.

Dan and Les have made this affordable and REASONABLE for any online business owner to participate. Watch for yourself:

https://seo.infusionsoft.com/go/LLV4/asquared/

I have always appreciated the way these guys do business - no sneaky or predatory tactics - these guys are in it to help you grow your business and your bottom line. They have helped me get to where I am today, there is no one else I recommend more highly for SEO than Dan and Leslie.

Dan Thies lays the SEO groundwork for you

My favorite SEO big-brains, Dan Thies and Leslie Rohde are back today with yet another mind-expanding video tutorial. And this time they want to set the record straight.

https://seo.infusionsoft.com/go/LLV3/asquared/

Some SEO "experts" might tell you that you can't go after the big sites that rank for the big words. They might say you need to settle for the scraps of traffic you can scrape together from the long-tail...

This video proves different, and it's all a matter of creating a solid foundation to build on. And don't doubt it for a second because Dan and Leslie have built a career of helping the Davids in the online business world go after one Goliath after another. The key is in the "ranking factors" Dan reveals in today's free training video:

https://seo.infusionsoft.com/go/LLV3/asquared/

Does it work? You don't have to take my word for it, and you don't even have to take Dan or Leslie's either...

How many other guys can get dozens(!) of their STUDENTS to go on camera and share real results?

After you watch this, you're going to SERIOUSLY re-consider those dreams of capturing Page 1 in Google for those high-traffic keywords... because you CAN.

This is actually Video #3 in a series, but guess what - if you get this one, you get them all. So you haven't lost anything but time if your competitors have watched it first. No more time to lose. Make time to watch this now:

https://seo.infusionsoft.com/go/LLV3/asquared/

Just a quick SEO note...

Tomorrow Dan and Leslie are going to be mailing out their SEO Super FAQ. They created it out of questions from online business owners just like you. Real down-to-earth questions and honest answers that will help you in the SEO game.

You know that I don't promote anything I don't use myself. I've been working with Dan and Leslie for years (literally) and they are my most trusted SEO guys. They are the reason I have great rankings for my stores. They know they're stuff.

To get their SEO Super FAQ you have to be on their mailing list. So if you haven't already subscribed, go to https://seo.infusionsoft.com/go/LLV2/asquared/ and opt in before tomorrow.

They'll be releasing another awesome video on Thursday as well, but you don't want to miss the special mailing of the Super FAQ. It's valuable information you're not going to have the chance to get anywhere else.

That's it, just wanted to give you a heads up about that, I'm looking forward to it :)

Become the Center of Attention in Your Niche

Even though Halloween's over, I've got a little treat today from my favorite SEO friends.

Dan Thies and Leslie Rohde have released the second video in their Link Liberation series and if you missed the first one, that's okay - this one's WAY meatier. :)

https://seo.infusionsoft.com/go/LLV2/asquared/

Leslie basically reveals one of the key strategies to their plan to save internet marketers from the headache of chasing links. They call it an "abstract engine".

Basically, you get to dig up all the "buzzworthy" online conversations, butt-in with your own opinion, and then spit it back out all across the web.

When people join in, you get links. When they give you links, you look like the total MASTER of your niche, weighing in on practically every facet of your chosen topic.

I'd say it's like killing two birds with one stone, but it's more like taking out a flock of vultures with a machine gun! (Sorry - I run a weaponry store, this is my language!)

Fun massacre analogies aside, you want to watch this ASAP:

https://seo.infusionsoft.com/go/LLV2/asquared/

If you find link-building tedious, tiresome, boring, or just a pain in the rear, this is a way to take ALL the work out of it. Seriously, who doesn't want that?

I said this was Video 2 in a series. If you missed Part 1, you'll get instant access along with this video, so don't think you missed anything. Fact is though, TODAY'S video is the real "How To Get People To Link To You" tutorial.

https://seo.infusionsoft.com/go/LLV2/asquared/

The New School of Backlinking - Link Liberation

Fed up with working hard to get ranked in the search engines, only to have your listing constantly dance around from page to page? Me too. That's why this video is so great:

https://seo.infusionsoft.com/go/LLV1/asquared/

My got-to SEO Experts and friends Dan Thies and Leslie Rohde have a long reputation as SEO pioneers. Now they've completely RE-ENGINEERED the way you can generate massive amounts of high quality, niche-specific, rank-boosting, traffic-exploding backlinks ... and it's DEAD SIMPLE.

If you're still doing link-getting the "old-school" way ... then it's time to get off that treadmill and start Leveraging the new web.

Just watch: https://seo.infusionsoft.com/go/LLV1/asquared/

In this totally free training video from Dan and Les, you'll get the exact same backlink-building "brain reset" that has led directly to these results:

• Multiple money-making #1 rankings for a "puppy dog" store...


• Half a million new backlinks for an accounting site in just one year...


• Top rankings for a brand new high-competition site in just 90 days!

It's finally possible to liberate yourself from the tedious and uncertain prospect of getting the links that you WILL NEED to get the rankings and traffic you want.

I've known these guys for years and they absolutely rock. Check them out now,

Audrey

P.S. I can't say HOW HIGH this will get you in the rankings, but since more links = better rankings ... like duh! ... and this new approach gets MORE links, FASTER, and of higher QUALITY than anything else out there ... could you be Dan and Leslie's next case study?

https://seo.infusionsoft.com/go/LLV1/asquared/

Link Liberation… coming soon

I've been excited about this since I first heard about it from my friend Leslie Rohde - someone who I'm sure you're familiar with.

Leslie Rohde and Dan Thies have long been my go-to guys for SEO. They not only know what they're talking about, they practice white hat SEO and have helped thousands of people get top rankings for their businesses.

Leslie and Dan have been in the Internet game longer than most have been playing it. They know what it takes to get top rankings and how much work that entails. That's why they created Link Liberation.

Their Stuff Works!

Just ask around and go and Google their names. There is no one else in the SEO space with their pedigree and no one else with the customer love and documented case studies that they have. Between the two of them they have done more to advance the practice of SEO and Link Building than anyone else on the planet.

Sounds like a big claim, right? Yes it is and it's very well documented. They've already changed the lives of thousands with their unique approaches to the business of building sustainable traffic through search. And you will soon have the chance to join those ranks.

Link Liberation will be launching very soon and I'll post more specific information about it as the launch approaches. I just couldn't wait to mention it to you now because like I said, I'm super excited about this revolutionary SEO package from two good friends.

SEO for eCommerce

It's not that much different than SEO for other types of sites in terms of how you build rankings. If you don't yet know it's all about the links - we'll talk more about that in a bit.

What is different about eCommerce SEO versus SEO for bloggers or info marketers is the depth and complexity of a typical eCommerce store. With hundreds to thousands of product pages stemming from category, sub category, sub sub category, and possibly even more layers of pages. While simplicity in your build is helpful for users and spiders, it's not always possible and the question becomes where should you focus your SEO efforts?

Unfortunately, there is no one correct answer. But don't let that put a halt to your efforts. Start by building links to your home page. You want to do this because your home page is likely the best designed page of your site in terms of capturing visitor interest and displaying the types of products you have for sale. By getting your home page ranking for important, high traffic terms you'll be getting a wide range of prospects to the most engaging page of your site.

From there you want to evaluate what types of pages to optimize for next. You figure this out by looking at your analytics. Are people getting to your category pages and clicking on a lot of products? Are they leaving once hitting your sub categories? What are your most popular products? Those are a few good questions to begin with.

If you have visitors landing on your category pages and looking at a lot of products and then buying, your category pages might be worthy to get ranked. If people are leaving from these pages without buying, it is probably better to to focus on getting your products ranked.

Basically wherever you're capturing the most interest (where people are buying or digging deeper into your site) is where you want to place most of your effort. Pages where people are leaving or aimlessly clicking around but not buying are not worth getting ranked. They are however worth taking another look at in terms of design - once you figure out what is causing them to leave or lose focus and fix it you can start to work on ranking them.

That is the best approach when it comes to eCommerce stores and SEO. It comes down to your site design and your market; objective, analytical evaluation will tell you what pages are working and those are the pages you want to concentrate on getting ranked.